Black Sheepdog is a fictional tattoo shop created for a project at BCIT's New Media Design & Web Development program. The project outline was to design a website for the tattoo shop following strict guidelines for content and color schemes using web design best practices. For me this was the project that ignited a passion for web design, and I've never looked back. This was early on and many upgrades could be made to the design, but I feel it shows my progression as a designer and what can be accomplished through hard work and self learning. I truly love web design and building websites, and believe this will fuel my desire to continue learning this craft.
The goal for this project was to create a website design for a fictional tattoo shop, Black Sheepdog Tattoo. A color preference of black, white and yellow was assigned, avoiding greens and blues so the site didn't look like a yoga studio. Looking back I don't like the location of the navigation and would put it in a fixed bar at the top.
I took inspiration from tattoo magazine layouts, and used some of the same style elements to create a sense of familiarity in the design. Overlapping boxes, images with overlays and text formatting were all very similar to the style used in print format. I feel like this design needs more space though, the text is quite bunched together and there isn't much white space.
Attempting once again to emulate the styles found in print, combined with elements from other tattoo websites, I wanted the staff section to appear as though it was taken from a tattoo magazine. As if the staff had been interviewed or were being featured. Links to each staff members portfolio would be added if this were to be adapted into an actual website.
The contact form is simple and streamlined and features an option to subscribe to a newsletter. I kind of like the invisible footer and may incorporate that idea into a future design. Overall I feel as though this project turned out fairly well for a first attempt at website design, despite there being a lot I would change.
The style guide for this project is honestly one of my favorite parts. I may have gone a little overboard with the information, but I'm very happy with the result. I learned so much from working on this project, including the fact that I love web design, and hope to continue down this path for the foreseeable future.